Online dating site on facebook
More details will be revealed over the next few months, Facebook Chief Product Officer Chris Cox said in a separate presentation. Felicia Cravens, a Texan who runs a Facebook page called Unfakery that helps track down fraud accounts, said catfishing and romance scams are a huge problem on the service — and one that the dating feature could easily make worse. Still, Kevin Lee, the trust and safety architect of the fraud-detection start-up Sift Science and a former Facebook spam manager, said the dating service could subject users to a host of new risks, including financial fraud. Lee ran Facebook's spam operations team from to late , with a focus on stopping online romance scams. Will they put the resources into safety? Zuckerberg, 33, has described the website as a school prank when he was young.
People already use Facebook to meet new people, and we want to make that experience better. Facebook will log interactions on the dating site, keep a record of everyone a user likes or rejects and gather other data necessary for the service to work, officials said. The prototype was built around local, in-person events, allowing people to browse other attendees and send them messages. The new dating service has not yet rolled out on Facebook, so you won't be able to connect with anyone else just yet. Facebook officials said they are taking safety and privacy issues seriously and moving cautiously into the dating scene. Unsolicited nude photos are a recurring worry on dating services. Match Group Inc shares closed down more than 22 percent. Buell became the company's president and chief technology officer in and was tasked with cleaning up the company's massive mess and getting people to trust Ashley Madison again. The new dating feature was announced on the same day Facebook confirmed it fired an employee who allegedly used his internal access to stalk women through the social network. The service will allow people older than 18 to create a dating profile — separate from their main profile and invisible to their friends — that it shows to potential matches based on common interests, dating preferences, location and mutual friends, company officials said. Many people were already using Facebook for dating, officials said, and they want to support that in a safe way. The company began seriously considering adding a dating service in , when Zuckerberg posted on his Facebook page a photo of a couple who had met on the network, Cox said. It will be launched soon, he added, without giving a specific date. Getting over data trust issues is something Ruben Buell, the president of adult dating website Ashley Madison, is very familiar with. But Lee says Facebook, and the team he used to run, also has the resources to take on the potential flood of fraud attempts. Everything you need to know about Facebook's data mining scandal. Potential matches will be recommended based on dating preferences, things in common and mutual friends, Facebook said in a statement. Follow The story must be told. Trust issues Facebook didn't say when the new dating feature would roll out for its app. The service, designed for people who want to have an affair, suffered an embarrassing breach in in which 36 million members had their personal information exposed. Zuckerberg, 33, has described the website as a school prank when he was young. Facebook, which makes most of its money from selling targeted ads, said it doesn't have plans to show ads on its new dating platform. That level of data intimacy, he added, could have great value to marketers: Facebook has long fought with the fake profiles — touting photos of beautiful women and hunky men — that scammers use to spark relationships with users, snatch money and disappear. Follow Elizabeth Dwoskin Elizabeth Dwoskin joined The Washington Post as Silicon Valley correspondent in , becoming the paper's eyes and ears in the region and in the wider world of tech. Privacy watchdogs, advertising experts and industry rivals worry the service could expose users more acutely to the worst of the Web — scams, malicious strangers and other problems Facebook already has its hands full with. He believes these scammers would "absolutely" target the dating platform.
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